Floodes with millions of netizens within 3 hours of its broadcast, driving sales to skyrocket by 30 times. Some netizens calles on everyone: “You order, I once Single, prop up Tianfu Coke.” Comprehensively analyze the popularity of Zibo barbecue, and the steps and system of brand hot marketing Comprehensively analyze the popularity of Zibo barbecue, and the steps and system of brand hot marketing Then I was thinking, why didn’t netizens buy Tianfu Coke in the past.
Now why do you buy Tianfu Coke again
In the past, they didn’t buy it not because it was bad, Armenia Phone Number List but because people had forgotten about it, and when they bought drinks, they couldn’t remember that there was such a No. 1 brand. Buying it now is not because it tastes better, but because the brand has paid attention to and talkes about by consumers again. It can seen that this kind of social discussion and attention not only means sales, but even whether the brand still exists.
In fact the scene of wild consumption of
Tianfu Coke is not unfamiliar. In recent years, Phone Number BL we have seen it in Hongxing Erke, Baixiang instant noodles and other brands. For the brand side, it is naturally a good thing to gain a wave of traffic and sales through hot spots. But the more critical problem is that this kind of purchase triggeres by emotional killing is only a one-off, and it is difficult to continue. If after this wave of hot spots, the brand loses its voice and attention, then the brand will remain silent again.