During the May Day countless people went to Zibo to check in

Comprehensively analyze the popularity of Zibo barbecue, and the steps and system of brand hot marketing (From “May Day Holiday Microblog Heat Report”) Why do consumers, During the flock to Zibo? The point is not how delicious it is, but the continuous heat and seeing others eating it makes people have a strong curiosity and the urge to consume. This is the value brought by hot spots, and hot spots lead to hot sales.

Comprehensively analyze the popularity of Zibo barbecue

And the steps and system of brand hot marketing So how, Bahamas Phone Number List do we create this kind of hot spot and make the brand a hotly discusses cultural phenomenon? Malcolm Gladwell, the best-selling author and the world’s top thinker, put forward a well-known in the book “Tipping Point” There are three principles for detonating popularity: power environment, individual character rules, and adhesion factors. Comprehensively analyze the popularity of Zibo barbecue, and the steps and system of brand hot marketing I think this is a classic framework for analyzing all popular phenomena.

We use it to analyze the reasons why Zibo barbecue became popular

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And the steps how to become a hot spot. 1. Insight into, Phone Number BL the social power environment. To become a hot topic, you must first understand the social environment. The power environment is the water potential that supports these small boats. If the water does not rise, the boat will not be high. The content you make can only be popular if it conforms to the mainstream cultural psychology of the society. The power environment is extremely important. The reason why Zibo barbecue is popular is that since this year. The biggest social psychology is undoubtesly that people are eager to enjoy life to the fullest. And food ranks first in enjoying life, and it can bring people the most satisfaction and happiness.

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