Director at coty. Highlight that “ the authenticity of people and micro-influencers is a great power that [brands] must exploit. Because people align with our values are the most valuable supporters we can have .” this is seen with major brands like chanel incorporating micro creators on tiktok into their marketing strategies. Viewers turn to these creators to find new and interesting brands. In fact. Viral video trends such as ‘#unboxing’ of luxury goods have garner more than 12.6 billion views on the platform. Indicating a huge opportunity for brands to build awareness. If you want to learn more about how to leverage tiktok’ for your strategy. Watch our webinar “tiktok’s takeover: the power of creators” with tiktok’s head of luxury brand partnerships.
As consumers use multiple social mia platforms.
As consumers use multiple social mia platforms. Brands are pressur to business email list create a variety of content. You ne to build your brand’s voice and mission with your customer in mind. By maintaining a clear brand message that is consistent across platforms. You can skillfully avoid fragmentation and create a strong brand identity. From key opinion leaders to key opinion customers brands are continually finding ways to grow valuable connections with customers in the east. This evolving relationship is now defining how brands work with key opinion leaders (kol) and the propensity to partner with key opinion consumers (koc ) for more authentic interactions. Luca rovere. Social commerce. Advocacy and crm sr.
Director at coty. Highlight that “ the authenticity of people and micro-influencers is a great power that [brands] must exploit
Director at coty. Highlight that “ the authenticity of people and micro-influencers is a great power that [brands] must exploit. Because people align with our values are the most Phone Number BL valuable supporters we can have .” this is seen with major brands like chanel incorporating micro creators on tiktok into their marketing strategies. Viewers turn to these creators to find new and interesting brands. In fact. Viral video trends such as ‘#unboxing’ of luxury goods have garner more than 12.6 billion views on the platform. Indicating a huge opportunity for brands to build awareness. If you want to learn more about how to leverage tiktok’ for your strategy. Watch our webinar “tiktok’s takeover: the power of creators” with tiktok’s head of luxury brand partnerships.
